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| Effective Small Business Pricing StrategiesvThursday, September 4, 2025, 11am to 1pm Eastern Time |
| Attend this webinar to participate in our live Q&A! |
| You must attend the webinar to receive the recording and slides. |
| Seeking to drive results through a winning pricing strategy? |
 | How? By influencingconsumer behavior! Learn about this approach from two experienced SCORE NYC mentors with extensive background in marketing and funding small businesses. |
| The speakers will discuss the impact pricing can have on your brand and how it is perceived. They will share the art of strategic pricing and how to price for profitability. |
| At the end of this webinar, you will have the knowledge and resources to: · Describe how pricing can affect your brand · Price your goods/services to cover your costs and ensure profitability · Differentiate between pricing strategies for products and services · Delineate key behaviors for healthy profitability · Select the correct pricing objective for your business · Identify the ideal pricing strategy for your products/services · Select the most appropriate discounting activities |
| Host and Speaker Tim Contado Sales and marketing professional with25+ years of experience in largeconsumer products companies, private firms and start-ups; presenter on digital marketing-related topics;SCORE NYC Mentor. |  |
 | Host and SpeakerCarolyn Katz Former venture capital investor andsmall business owner; expert on startup and small business funding; frequent webinar presenter on small businessloans and other funding options.SCORE NYC Mentor. |
| This webinar is brought to you for free through the generosity of adonor who wishes to remain anonymous. |
| You must attend the webinar in order to receive the recording. |
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| SCORE is funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA. |
